Proving Value, Supporting Growth, & Promoting Contributions

The Global Health & Fitness Alliance

The Global Health & Fitness Alliance (GHFA) is a group made up of C-suite level leaders, influencers, and stakeholders representing the global health and fitness industry. Facilitated by IHRSA, GHFA members collaborate to provide evidence on the industry’s value to society and public health, increase the recognition and credibility of health clubs, gyms, and studios as essential services, and lay new foundations for the future growth and success of the entire industry.

Health & Fitness Clubs Are Essential


Our Commitment

The GHFA mission:

Gain global recognition for health and fitness clubs as an essential service that is wholly committed to getting more people physically active and improving overall health.


Today's Challenges

We are focused on proving—and being globally recognized for—the many vital contributions health clubs provide for physical, mental, and emotional health. To elevate credibility and recognition, we are working towards building a more inclusive industry.


Tomorrow's Opportunities

The future focuses are the evolution and growth of the health and fitness industry. A broader realm, new opportunities and collaborations, an even greater role in addressing physical inactivity, and to be integrated with the global healthcare continuum.


The Economic Impact of Health & Fitness Clubs in MENA Region

The GHFA and IHRSA collaborated with Ken Research to produce a comprehensive analysis of the health and fitness industry in the MENA region. Individual country reports are available for Saudi Arabia, Israel, Egypt, United Arab Emirates (UAE), Turkey, Algeria, Morocco, Oman, and Qatar.

The report highlights information on the state of the industry and provides crucial future market projections through 2025, such as industry size by revenue and considerable growth and demand for fitness in the MENA region.

*The GHFA offers a substantially reduced price per report. When purchasing directly from the GHFA, for non-members, each country report is $2,000 and the full report is $5,000. All IHRSA members receive 50% off.


The Road to Essential: Addressing Inactivity

The World Health Organization (WHO) aims to reduce global physical inactivity by 15% by 2030. The GHFA is advocating for the health and fitness industry to be recognized as an integral part of the solution.


Health, Not Hospitality

COVID lockdowns forced health clubs to close at the very moment physical, mental, and emotional health services were needed more than ever. The GHFA cumulates evidence of the industry’s overall health impact as grounds to be recategorized as part of the healthcare industry.


No Equivalent Substitute

The industry's robust programming, expertise, and community environment, combined with its reach and impact reveals there is no equivalent substitute for health clubs, gyms, and studios. The GHFA works to quantify and qualify the industry's vital contribution to society and overall health and well-being.


Every Bit Essential

The GHFA strives to mark fitness facilities globally as essential businesses. Closing facilities or removing spaces where the public can be active—even temporarily—can have a long-term impact on physical activity levels and population health. Decision makers must understand the critical role facilities have.