COVID-19 caught the fitness industry by surprise, and this toolkit is one resource necessary to make sure that it will never happen again.

How to Run a Fitness Industry Alliance in Your State [TOOLKIT]

To lobby individual governors and local lawmakers more directly, many IHRSA members are forming regional alliances of operators within their state.

This toolkit takes those various resources and wraps them up into one all-encompassing resource to help you and your peers create, manage, and run your state or regional alliance.

When you download the How to Run a Fitness Industry Alliance in Your State toolkit, you'll be taken to the IHRSA media server and granted access to download any or all parts of the toolkit. 

To help you quickly find the tool that best fits your needs, we've numbered each item in the toolkit to match the list below. We've also included an introduction document describing each tool and how to use them, information on working with IHRSA on a grassroots campaign, and a checklist to get you started running your state alliance.

  1. Template letter you can send to your Governor and Four sample Letters from IHRSA to Arizona, California, Massachusetts, North Carolina on requesting guidance and reopening 
  2. Fact sheets breaking down the Importance of the fitness industry by state 
  3. Key considerations document for sports, fitness, aquatics & ancillary facilities and clubs in the context of COVID-19 with accompanying risk assessment and mitigation tools 
  4. IHRSA's Guide to Hiring and Working with a Lobbyist 
  5. IHRSA Advocacy at the State Level 
  6. Sample Legal Documents to help you Incorporate your Alliance 
  7. Gyms Mitigating Risk Pose No Extra Risk: A Guide to Using the Data 
  8. Guide to Writing a Press Release 
  9. Reference of IHRSA's Legislative Positions

Get the Toolkit

IHRSA created this toolkit to act as a guide to creating a business alliance in your state. It is not meant as legal advice or in place of consultation with your lawyer. While IHRSA is excited to work with alliances and collaborate on strategy, we are not involved in any coalition’s day-to-day operations. If you have any additional questions, please contact a Government Relations team member by emailing gr@ihrsa.org.