THURSDAY AGENDA

6:30am - 7:30am | Exercise Classes

Take Barre to New Heights!
Tracey Mallett, AFAA, BASI, PMA, CSN, Owner, bootybarre
Sponsored by JumpSport
SAN DIEGO CONVENTION CENTER | ROOM 30 E
[ Exercise Class ]

STOTT PILATES: The Fitness Circle Flex Workout
Laureen DuBeau, Master Instructor Trainer, Merrithew
Sponsored by Merrithew
SAN DIEGO CONVENTION CENTER | ROOM 32 B
[ Exercise Class ]

LES MILLS GRIT — High Intensity Interval Training, powered by Polar Club

Nikki Snow, International Trainer and Presenter, Les Mills

Sponsored by Les Mills International

SAN DIEGO CONVENTION CENTER | ROOM 33 B

[ Exercise Class ]

7:00am - 8:15am | “The FAST Track” Continental Breakfast

“The Fast Track” learning concept is intended to jump-start your morning breakfast with three, concurrent 20-minute presentations per time period. Each is designed to educate early-risers with the best practices on a variety of topics for immediate application in any club.

7:00am - 7:20am

Trends in Club Design

Bruce Carter, Owner, Optimal Design Systems International

SAN DIEGO CONVENTION CENTER | ROOM 24 A

[ Facilities Track ]

Obstacle Course Racers: A New Revenue Stream

Sawyer Shea, Lead Coach & Program Designer, Results Fitness

SAN DIEGO CONVENTION CENTER | ROOM 24 B

[ Fitness Programming Track ]

Brand Growth in a Digital World

Shannon Malooly, Sales & Marketing Director, Claremont Club

SAN DIEGO CONVENTION CENTER | ROOM 24 C

[ Sales & Marketing Track ]

7:40am - 8:00am

Capitalizing on Boutique Fitness

Ashley Selman, Owner, Evolution Trainers

SAN DIEGO CONVENTION CENTER | ROOM 24 A

[ Fitness Programming Track, Strategy & Finance Track ]

Member Service in the Social Media Age

Marisa Hoff, General Manager, Stevenson Fitness

SAN DIEGO CONVENTION CENTER | ROOM 24 B

[ Member Retention Track ]

A Corporate Wellness Revolution: Creating a Strong and Sustainable ROI

Kate Golden, Director, People & Fitness Operations, Newtown Athletic Club

SAN DIEGO CONVENTION CENTER | ROOM 24 C

[ Wellness & Community Programming Track ]

7:30am - 8:30am | Exercise Classes

Battle of the Bounce!
Krista Popowych, Director of Education, JumpSport Fitness
Andrea Pena, Studio Owner, Instructor & Choreographer, FIT 7/8
Karen Molina, Instructor & Choreographer, FIT 7/8
Sponsored by JumpSport
SAN DIEGO CONVENTION CENTER | ROOM 30 E
[ Exercise Class ]

WaterRower Crew Conditioning
Kein Weichert, Director of Education, WaterRower
Sponsored by WaterRower
SAN DIEGO CONVENTION CENTER | ROOM 32 B
[ Exercise Class ]

HIIT the Circuit — powered by Balanced Body

Helen Vanderburg, Commercial Fitness Education Programs Manager, Balanced Body

Sponsored by Balanced Body

SAN DIEGO CONVENTION CENTER | ROOM 33 B

[ Exercise Class ]

8:30am - 9:45am | Keynote Session & Award Presentation

Award Presentation: Woman Leader Award in Honor of Julie Main

Francesca Schuler, CEO, In-Shape Health Clubs

The 5 Second Rule: Achieve Breakthrough Performance in Your Career & Life

Mel Robbins, Author & Entrepreneur

Sponsored by Technogym

Simultaneously translated into Japanese, Portuguese, Russian and Spanish

SAN DIEGO CONVENTION CENTER | BALLROOM 20 A

[ Leadership Track, Staffing Track, Strategy & Finance Track ]

10:00am - 6:00pm | TRADE SHOW

 SAN DIEGO CONVENTION CENTER | HALLS C - H

10:00am - 11:00am | Technogym Seminar

Tailored Circuit Training with Smart Equipment

Fabrizio Cecchinelli, Senior Product Manager, Technogym Italy

Martin Miller, Ph.D., Director of Education & Training, Technogym North America

Sponsored by Technogym

SAN DIEGO CONVENTION CENTER | ROOM 22

[ Personal Training Track, Supplier Seminar ] 

11:30am - 12:45pm | “Member Center” Networking Roundtable

Club Technology: Trends, Opportunities & Threats

Moderated by Bryan O’Rourke, CEO, Integerus, LLC and CSO, Gold’s Gym of Houston

SAN DIEGO CONVENTION CENTER | BALLROOM 20 LOBBY - BAYSIDE

[ Technology Track ]

11:30am - 12:45pm | IGNITE!

Moderated by Pam O'Donnell, Vice President - Member Experience & Development, IHRSA

SAN DIEGO COVENTION CENTER | ROOM 32 B

IGNITE! is a fast-paced, 75-minute event where selected speakers prepare 20 slides, each shown for 15 seconds, giving all presenters 5 minutes of fame. IGNITE! presenters share their personal and professional insights on a host of wide-ranging topics that can be informative, enlightening, humorous, or just plain fun!

Industry Image in a New Era
Katie Mitchell, Member Experience Manager, Newtown Athletic Club

When Stuff Happens
Karen Raisch-Siegel, Executive Director, LifeWorks of Southwest General

Play to Win
Pedram Parsaian, CEO & Founder, TrueYou Media & Fitness Business Consultant, Holmes Place, AUSTRIA

Find Your Passion
Marie Choi, Regional Operations Manager - Western Region, Crunch Franchise

The Power of Group Fitness
Ingrid Knight-Cohee, Group Fitness Director, Steve Nash Fitness Clubs, CANADA

Thrive at 65: Becoming a Personal Trainer...in my 60s!
Peter Loncto, Personal Trainer, Westlake Athletic Club

Improve the Day
Amy Williams, Assistant Manager, Little Rock Racquet Club

Creating a Team
Scott Wildeman, President, Fitness Industry Council of Canada, CANADA

Selling Your Club Like It's Mardi Gras!!
Vivian Haik, Group Fitness Instructor, Ochsner Fitness Center

Leading Leaders
Jacob Fulton, Fitness Director, Active Wellness 

11:30am - 12:30 pm | Technogym Seminar

SKILLATHLETIC: Integrated Training for Optimum Performance Model

Fabrizio Cecchinelli, Senior Product Manager, Technogym

Martin Miller, Ph.D., Director of Education & Training, Technogym USA

Sponsored by Technogym

SAN DIEGO CONVENTION CENTER | ROOM 22

[ Equipment Track, Supplier Seminar ]

11:45am - 1:00pm | Industry Leadership Council (ILC) Meeting

Industry Leadership Council Members and guests are invited to talk about public policy opportunities to encourage physical activity as well as to discuss other risks and opportunities for the club industry. For more information about the ILC, contact Meredith Poppler at mpoppler@ihrsa.org.

SAN DIEGO CONVENTION CENTER | ROOM 24

1:00pm - 2:00 pm | Member Center Meet-Up 

Being Everywhere at Once: How to Best Manage Your Time with a Small Staff

Meet-up for studio owners/managers (convention badgeholders and guests only)

Facilitated by Michele Melkerson-Granryd, General Manager, Castle Hill Fitness

Open to IHRSA club professionals and invited guests

SAN DIEGO CONVENTION CENTER | BALLROOM 20 LOBBY - BAYSIDE

1:00pm - 2:00 pm | Technogym Seminar

Digital Solutions to Build Immersive Experiences in the Club 4.0 Era

Francesco Arlotti, Digital Solutions Manager, Technogym Italy

Jarno Guidi, Mywellness Cloud Product Development Manager, Technogym Italy

Sponsored by Technogym

[ Technology Track, Supplier Seminar ]

CONVENTION CENTER | ROOM 22

2:00pm - 3:00pm | Education Sessions

Group X Logistics: Winners vs. Warriors
Dori Nugent, Group Fitness Director, Club La Maison
SAN DIEGO CONVENTION CENTER | ROOM 29 A
[ Fitness Programming Track ]

Driving Talent, Service & Culture
Panel Discussion Moderated by Brent Darden, CEO, Brent Darden Consulting
Don Allen, Director, Territory Development, Orangetheory Fitness
Adrian Antigua, General Manager, Gainesville Health and Fitness
Shawn Stewart, COO, O2 Fitness Clubs
SAN DIEGO CONVENTION CENTER | ROOM 29 D
[ Leadership Track ]

Making it BIG in Small Group Training
Ryan McKenzie, Consultant and Coach, Training with Ryan
SAN DIEGO CONVENTION CENTER | ROOM 30 A
[ Personal Training Track ]

Drive Member Retention, Community Involvement & Membership Growth with Community Events 
Andrew Barranco, Regional Operations and Aquatics Manager, Merritt Clubs
SAN DIEGO CONVENTION CENTER | ROOM 30 C
[ Wellness & Community Programming Track, Member Retention Track, Sales & Marketing Track ]

World Class Branding
Jarod Cogswell, General Manager, ClubSport
SAN DIEGO CONVENTION CENTER | ROOM 30 E
[ Sales & Marketing Track ]

The Member Experience: It’s Your Competitive Edge
Chris Stevenson, Owner, Stevenson Fitness
Simultaneously translated into Japanese, Portuguese, Russian and Spanish
SAN DIEGO CONVENTION CENTER | ROOM 31 C
[ Member Retention Track ]

In-house Boutique Studios: A Program-Driven Design Case Study

Jim Worthington, President, Newtown Athletic Club

Hervey Lavoie, President, Ohlson Lavoie Collaborative

SAN DIEGO CONVENTION CENTER | ROOM 32 B

[ Facilities Track, Fitness Programming Track ]

Market & Consumer Changing Dynamics

Bill McBride, President & CEO, Active Wellness

SAN DIEGO CONVENTION CENTER | ROOM 33 B

[ Strategy & Finance Track ]

2:00pm - 3:00pm | Networking Roundtable

Status Matters: Independent Contractor vs. Employee

Moderated by Todd Scherwin, Regional Managing Partner - Los Angeles, Fisher & Phillips LLP

NOTE: This session will have limited seating to ensure full interaction between the moderator and all participants.

SAN DIEGO CONVENTION CENTER | ROOM 23 C

[ Leadership Track ]

2:00pm - 3:00pm | Fireside Chat

Sales Mastery: Tips, Tactics & Strategies to Long-Term Success

Facilitated by Mark Miller, COO, Merritt Clubs

NOTE: This session will have limited seating to ensure full interaction between the facilitator and all participants.

SAN DIEGO CONVENTION CENTER | ROOM 26 B

[ Sales & Marketing Track ]

2:00pm - 3:00 pm | Technogym Seminar 

Tailored Circuit Training with Smart Equipment

Fabrizio Cecchinelli, Senior Product Manager, Technogym Italy

Martin Miller, Ph.D., Director of Education & Training, Technogym North America

Sponsored by Technogym

SAN DIEGO CONVENTION CENTER | ROOM 22

[ Personal Training Track, Supplier Seminar ]

3:30pm - 4:30pm | Education Sessions

Leadership Excellence in Club Business

Carrie Kepple, Owner, Styles Studios Fitness

SAN DIEGO CONVENTION CENTER | ROOM 29 A

[ Leadership Track, Strategy & Finance Track ]

Building Retention by Building Brand Ambassadors with Members and Staff

Deborah Heisler, M.Ed., Director of Operations East Coast, Active Wellness

SAN DIEGO CONVENTION CENTER | ROOM 29 D

[ Member Retention Track ]

Outside the Box: A 20/20 Approach to Marketing

Shannon Malooly, Sales and Marketing Director, The Claremont Club

SAN DIEGO CONVENTION CENTER | ROOM 30 A

[ Sales & Marketing Track ]

Build Your Dream Team

Ashley Selman, Founder & Owner, Evolution Trainers

SAN DIEGO CONVENTION CENTER | ROOM 30 E

[ Staffing Track ]

Lessons from the Boutiques: Generating Growth & Retention by Creating Communities within Your Community

Michele Melkerson-Granryd, General Manager, Castle Fitness

Simultaneously translated into Japanese, Portuguese, Russian and Spanish

SAN DIEGO CONVENTION CENTER | ROOM 31 C

[ Strategy & Finance Track, Member Retention Track, Sales & Marketing Track ]

Embed Behavior Change into your Health Club
Allison Flatley, Industry Consultant
Jason Reinhardt, Owner & Founder, Go M.A.D. Fitness, LLC
SAN DIEGO CONVENTION CENTER | ROOM 32 B
[ Wellness & Community Programming Track ]

Disruptive Innovation: Capitalizing on Wearables

Jeffrey Cooper, Senior Manager Business Development, Samsung Electronics America

Simon Sollberger, Vice President, PearSports

Don Dickerson, Vice President, FITNESS SF

George Cuevas, Creative Director, SweatWorks

SAN DIEGO CONVENTION CENTER | ROOM 33 B

[ Technology Track ]

3:30pm - 4:30pm | Networking Roundtable

Maximizing Personal Training Revenue

Moderated by Derek Gallup, EVP of Fitness, New Evolution Ventures

NOTE: This session will have limited seating to ensure full interaction between the moderator and all participants.

SAN DIEGO CONVENTION CENTER | ROOM 23 C

[ Personal Training Track ]

3:30pm - 4:30pm | Fireside Chat

Strategy Based on Trends

Facilitated by Bill McBride, President & CEO, Active Wellness

NOTE: This session will have limited seating to ensure full interaction between the facilitator and all participants.

SAN DIEGO CONVENTION CENTER | ROOM 26 B

[ Strategy & Finance Track ]

3:30pm - 4:30 pm | Technogym Seminar 

SKILLATHLETIC: Integrated Training for Optimum Performance Model

Fabrizio Cecchinelli, Senior Product Manager, Technogym

Martin Miller, Ph.D., Director of Education & Training, Technogym USA

Sponsored by Technogym

SAN DIEGO CONVENTION CENTER | ROOM 22

[ Equipment Track, Supplier Seminar ]

3:30pm - 5:00pm | Canadian Forum

Moderated by Scott Wildeman, President, FIC/Senior VP of Fitness and Operations, International Fitness Holdings, CANADA

David Patchell-Evans, Founder & CEO, Goodlife Fitness

Chris Smith, CEO & President, Steve Nash Fitness World & Sports Club

Nathalie Lacombe, Fitness Industry Consultant & Coach, Independent

Katherine MacKeigan, Executive Director, Alberta Fitness Leadership Certification Association

Maureen Hagan, President of Program Innovation, Goodlife Fitness & canfitpro

Sponsored by Fitness Business Canada Magazine

SAN DIEGO CONVENTION CENTER | ROOM 30 C

[ Leadership Track, Strategy & Finance Track ]

3:30pm - 5:30pm | Latin American Forum

Hosted by Jacqueline Antunes, Director of Latin America, IHRSA

Moderated by Guillermo Vélez, Founder and Owner, Mercado Fitness

NOTE: This session will be presented in Portuguese and Spanish.

Sponsored by Gympass

Sponsored by Fitness Brasil and Mercado Fitness

SAN DIEGO CONVENTION CENTER | ROOM 28 C

4:45pm - 6:15pm | Russian Forum

Moderated by Leila Timergaleeva, Ambassador to Russia/CIS, IHRSA

NOTE: This session will be presented in Russian.

SAN DIEGO CONVENTION CENTER | ROOM 23 C

[ Leadership Track ]

5:00pm - 6:00pm | California Club Operators Meeting

Moderated by Helen Durkin, J.D., Executive Vice President of Public Policy, IHRSA

SAN DIEGO CONVENTION CENTER | ROOM 27

5:00pm - 6:00 pm | Technogym Seminar 

Digital Solutions to Build Immersive Experiences in the Club 4.0 Era

Francesco Arlotti, Digital Solutions Manager, Technogym Italy

Jarno Guidi, Mywellness Cloud Product Development Manager, Technogym Italy

Sponsored by Technogym

SAN DIEGO CONVENTION CENTER | ROOM 22

[ Technology Track, Supplier Seminar ]

6:00pm - 7:00pm | Canadian VIP Reception

Hosted by the Fitness Industry Council of Canada (FIC)

OMNI HOTEL | SALON A

6:00pm - 7:00pm | Latin American Reception

Sponsored by Gympass

OMNI HOTEL | SALON B

7:00pm - 9:00pm | Planet IHRSA: The International Attendee Reception

International Attendees & Invited Guests

Sponsored by Perfect Gym Solutions S.A.

OMNI HOTEL | SALON C